SEO for trades in Swansea
When someone needs a plumber or electrician today, you need to show up on Maps — and make calling easy.
I'll reply within 1 working day — faster on WhatsApp
Emergency searches do not wait for a clever brochure site
Someone with a leak in Sketty or a blown fuse in Morriston searches on their phone. They tap the first trade that looks real, nearby, and easy to call. If your listing is incomplete or your site hides the phone number, you lose the job in seconds.
Wrong Maps category
Google thinks you are a general contractor when you are a plumber — so the right searches miss you.
One vague “services” page
Boiler repair, bathrooms, and emergency callouts crammed into one block of text.
Hard to call on mobile
Tiny phone links under a huge banner — while a competitor has tap-to-call above the fold.
Maps first, then pages that match the job
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1
Google Business Profile that matches the trade
Primary category, services, photos of real vans and jobs, and service areas set honestly. GBP optimisation is often the fastest win.
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Service pages that match searches
“Emergency plumber Swansea” and “EV charger install Swansea” need different pages — see the booking playbook in more Google bookings without ads.
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Ongoing local SEO
Reviews, posts, and small improvements month to month via local SEO Swansea.
Simple packages for busy trades
Many traders start with the £195/month website + SEO plan so the site and local SEO stay with one person. If you already have a site, we can focus on Maps and conversion only.
See all audiences on who I help.
Want the phone to ring for the right jobs?
Tell me your trade and the areas you cover — I'll look at your Maps visibility and website.